The goal
Redesign the print magazine to create a distinctive editorial identity that captures Mexico City's vibrant character and energy, combining expressive typography with playful visual elements to bring a fresh perspective to the publication.
My role
Led the art direction of the magazine's complete redesign, developing its visual concept and editorial language. Collaborated closely with the editorial team to shape content strategies around relevant cultural events and emerging city trends, adapting the publication to its audience and local market.
About the project
Dónde Ir is a Mexico City lifestyle guide covering the city's cultural, gastronomic, and entertainment scene. The publication offers an engaging editorial perspective on the city, connecting readers with its evolving lifestyle, experiences, and local discoveries.
Dónde Ir Magazine
Year: 2017-2020
Company: Dónde Ir by Grupo Medios
Art Director: Alejandra Sánchez
Designer: Mariana Zanatta
Editor-in-Chief: Josué Corro
Deputy Editor: Anabel Oviedo
Digital Editor-in-Chief: Alejandra Villegas
Photographers: José Luis Sandoval and Julio Novoa.
